Sum Collab
Product Strategy / UI/UX DesignProduct strategy and UI/UX exploration for a network connecting artists, musicians, producers, and other creatives.
Design collaboration around the people doing the work.
A network built around making something together
SUM’s vision went beyond giving creatives another place to display their work. It brought collaboration, team building, and professional identity into the same product. That raised a more interesting design question: how could the experience help people move from discovering one another to developing work together?
Before the screens, the relationships
We examined existing social and portfolio networks, looking at what their patterns made possible and where gaps remained. Discovery sessions, workflows, wireframes, and sketches helped translate the ambition into an interface direction. The documents were working tools for exploring how the parts of the product could connect.
Giving a broad idea something concrete to work against
A collaboration platform brings many expectations into one place. The design process gave the team a shared way to discuss those expectations and evaluate the proposed experience. It made the vision more tangible before individual interface details could stand in for the larger product decisions.
Give your product idea a clear user journey before building it.
Tell us what you’re offering, who you need to reach, and what you want people to do next. We’ll start there.